Confessions of a Social Media Manager

It’s 2AM in February and I’m sweating. No, I don’t have a fever, I’m ironing a logo on to t-shirts for a client to wear in 6 hours. I would’ve gotten home sooner, but I missed my connecting bus, because I missed my train, because I was creating labels, centerpieces and t-shirt designs for “The Client”. “I’ll […]

Don’t Waste Your Time on Social Media

28% of our time spent online is spent on social media. (Adweek) A lot of folks got rid of social media for Lent because it’s a distraction. Some are getting avoiding it because of information overload. I’ve tried avoiding social media, but it’s basically impossible to do when you’re a social media manager. Instead of quitting […]